The Importance of
Real Estate Yard Signs
Real estate marketing has changed
a lot over the years, largely because of the Internet. But one of
the oldest forms of home marketing is still one of the best � the
real estate yard sign! SignWiz knows the reason why signs work so
well� it has to do with simplicity and custom. It's customary to
place a real estate sign in the yard when promoting a property, so
potential home buyers keep an eye out for them. Signs are cost
effective and one of the simplest forms of real estate marketing.
Ordering Street
Smart Real Estate Signs Online
Instead of making yard signs
obsolete, the Internet has just made them a lot easier to obtain.
These days, you can order your real estate signs online, have them
printed and shipped to your doorstep. It's the essence of
convenience and simplicity.
When you combine the convenience
of the Internet with the effectiveness of yard signs as a property
marketing tool, you have a double-win. Real estate signs are
effective and easy to use, and ordering them online through Street
Smart SignWiz is easy and efficient. It certainly beats the old
way of doing things.
8 Ways to Get
More Mileage from your
Real Estate Signs
The yard sign can
be one of the most effective advertising methods you have in your
arsenal. To make yours as effective as possible, you need to create
great looking signs that attract attention and stand out from the
crowd. Follow these tips to get the most out of your real estate
signs in today's evolving marketplace.
1)
Use
borders to direct their eyes to the information�
Using borders on your real estate yard signs will focus the reader's
attention toward the information that you want them to remember.
2)
Choose the right color combination�
Use at least two colors other than white on your real estate for
sale signs to make a strong impact on your potential buyers. Choose
strong colors that are engaging, yet pleasing to the eyes.
Coordinate the colors on your real estate yard signs to those on
your brochures and flyers. This will provide synergy and brand
consistency between your marketing collateral, improving its
effectiveness.
3)
Use
eye-catching graphics�
A bold, recognizable logo or professional photo makes your �for
sale� sign more memorable and gives potential buyers a point of
recall.
4)
Make
your sign unique�
The Street Smart SignWiz designed real estate signs will add
professionalism to your properties. With SignWiz trademarked sign
designs, you can easily order your real estate signs that match the
rest of your business. Use custom sign riders to emphasize points of
interest about your properties.
5)
Make
the most of your sign frames�
Metal sign frames give your properties a high quality appearance
that reflects positively on your business. Attach a brochure box to
your sign frame to provide potential buyers with additional
information such as square footage, listing price, and a list of
amenities.
6)
Establish an Internet presence�
According to the California Association of Realtors, 92% of Internet
buyers found their home on a website. Street Smart� has already
designed buying and selling websites to easily create a web presence
for your company reflecting the programs you offer. Call
1-800-578-8580
to set up yours today. Remember to include your web address on your
for sale signs, allowing potential buyers and drive by traffic to
access comprehensive information about you, your properties and your
program at their convenience.
7)
Verify your local sign laws�
Municipalities and homeowners associates often restrict signage�
most will give you a warning first before they impose a fine. You
may be only allowed to place a sign in the yard of the property.
Some even restrict that. You may want to verify that if you do
place a sign, no fine will be imposed until after a warning has been
issued.
8) How To Put Up Your Signs...
Final thought:
Although signs are cumbersome and must often be replaced, they are
extremely effective and are highly recommended to get your properties
moved quickly.
Call
1-800-578-8580 for more information
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